Leveraging the A911T Truth-Letter campaign toward a Billion+ Points of Light
This column is a condensation of a two-sided sheet prospectus and recruitment tool that I composed after coming up with a key idea for implementing the project phase of my After 9/11 Truth book of action. [The sheet may be accessed here: after911truth.org/Toto.doc.]
In mid-April 2015 I realized a magnificent promotional enhancement to my A911T ‘Truth-Letter Closure (TLC)’ campaign—which sends coordinated appeal messages, one-by-one, to targeted ‘Respected Deniers’ (RDs) from a participant’s address book. I changed the name of the campaign to Project Toto (after Dorothy’s little dog that pulls back the curtain on the Wizard of Oz), then generalized the effort to all ‘truth and justice’ causes.
[Note: I now have a Gofundme page for Project Toto here. Mini-donations very welcome.]